The human experience is becoming increasingly more valuable.
As we move forward in time, human-to-human interactions are going to become more rare and therefore more valuable.
I’m Ethan Beute , Chief Evangelist at BombBomb , host of The Customer Experience Podcast , and recently coauthor of the Wall Street Journal bestseller Human-Centered Communication , together with Stephen Pacinelli . Listen in today to learn about why human-to-human moments triumph over commoditization and how to balance the tech touch with the human touch.
In this episode, I contextualize and share a short passage from a 90-minute interview with me, Steve, and Mathew Sweezey , marketing futurist at Salesforce, during our research for Human-Centered Communication.
Here are some thoughts from the episode:
- Why the power of human-to-human moments increases as we get more digital
- The proportion of rarity and value in human moments
- Why humans are differentiators in sales and CX
- How video messages beat the competition for attention
- What Mat Sweezey’s take is on noise, pollution, and trust
Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts , Spotify , or Google Podcasts , and find more episodes on our blog.
Listening on a desktop & can’t see the links? Just search for The Customer Experience Podcast in your favorite podcast player.