The Customer Experience Podcast
The Customer Experience Podcast

Episode · 6 months ago

111. Building A Personal Experience Into Your Customer Experience w/ Greg Segall


Customer experience usually manifests in a one-to-many or a one-to-few relationship style. But personal experience (PX) is CX on a one-to-one basis. 


After all, people don’t care about brands. We care about the people behind the brand.


In this episode, I interview Greg Segall, CEO & Founder of Alyce, about how personal experience (PX) helps shorten sales cycles and build trust.


Greg and I talked about:


- The relationship between CX and PX


- Video, gift-giving, and creating relationship with a brand


- Tips for PX at high volume (hint: also includes video)


- The role of purpose in an entrepreneurial mindset


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