The Customer Experience Podcast
The Customer Experience Podcast

Episode · 2 years ago

49. 4 Tactics Every Salesperson Should Steal From Marketing w/ Scott Barker

ABOUT THIS EPISODE

The benefits of being a lifelong learner are priceless. But, have you ever considered learning more about a different profession in order to improve the work you do?

That’s exactly what Scott Barker has done on multiple occasions. Scott is the Head of Partnerships at Sales Hacker and the host of The Sales Engagement Podcast; although, don’t pigeonhole him as solely a sales pro yet.

In this episode of The Customer Experience Podcast, Scott and I discuss:

  • His definition of customer experience
  • What the line between marketing and sales really looks like
  • 4 tools sales pros should borrow from the marketing team
  • How to explore other worlds in order to inform your own work

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